TF News

TF News

   

    Improved not only in the Chinese "man" of the face is in Europe, men's cosmetics market has growth. In the cosmetics industry to increase revenue, after Ms. cosmetics has been difficult to find new business growth point, have set our sights on men.


The German men's cosmetics market will reach 821000000 euros in 2017 the market value, the average annual growth rate is expected during the 3.1%, in 2007 to 2017 this period of 10 years, the increase in value of 200000000 euros. In recent years, men's attitudes towards cosmetic change, men are more concerned with their own appearance. The importance of men's care products is becoming more and more obvious, have healthy and handsome appearance also helps man to succeed, increase the attraction. With the German men pay more and more attention to grooming, the market also began to diversification development.

According to the latest market report "Canadean 2017 German men's cosmetics market trends", while shaving and shaving products is still dominant German men's cosmetics market, but aftershave products such as the development of the most stable from 2007 onwards, it is expected that this trend will continue in the past 5 years, the compound annual growth rate will reach 3.4%. In the next 4 years, expect the German men's cosmetics market sales will increase from 313000000 in 2013 to 338000000 in 2017.

The German cosmetics market understanding, Chinese Mens cosmetics will also with the German cosmetics market trend, after all, enterprises will not give up any one business point of growth, this trend in Chinese have reflected, in recent years Chinese of men's cosmetics market growth is not.